Our genre is very loose and can be fitted into either indie, psychedelic or rock. The Alt-J genre is indie but it has a psychedelic and loose narrative feel to it by the lyrics being very abstract just like our song. The video for Tempesst Tidal Wave is very psychedelic and hard to understand just like this video so i feel they link well. "Breezeblocks" is a song by British indie rock band alt-J from their debut studio album An Awesome Wave (2012). The song was released on 18 May 2012 as the album's second single. The song was written by Joe Newman, Gus Unger-Hamilton, Gwilym Sainsbury, Thom Green, Murad Merali and produced by Charlie Andrew. It reached the top ten in the UK Indie and US Alternative charts, and was voted into third place in Australian radio station Triple J's Hottest 100 of 2012, behind "Thrift Shop" and "Little Talks". A music video was created to accompany the release of the song. Directed by Ellis Bahl and starring actors Jonathan Dwyer, Jessica DiGiovanni, and Eleanor Pienta, it is the band's first official music video.
The video features a violent fight in an apartment between a male and a female character shown in reverse, beginning with the death of the female character at the hands of the male character, who bludgeons her with a breeze block. As the fight progresses backwards, it is revealed that the female character is the aggressor in the fight, having ambushed the male character, who is falsely imprisoning his wife. The video aired for the first time on YouTube on 23 March 2012. As of June 2016, it has over 100 million views. The video won at the UK Music Video Awards for “Best Alternative Video” on 8 November 2012.
The music video starts out by having it in reversal to distort the audience and make them become engaged by the strange editing. The music video for our song is very psychedelic and makes the audience think about what the narrative could be about and how this links to the song. The way in which the music video always keeps you guessing for the narrative and a sense of mystery to it is what you can find in more modern indie music videos. The music is very abstract and therefore needs a abstract narrative. I will take this into my music video by using a filmic style of music video as i feel that gives you a better meaning to the song and allows you to engage with the song also. Indie music tends to look at subjects that are typically not talked about and be controversial. Breezeblocks narrative has elements of domestic abuse and a man cheating on his wife. This is a convention of the indie genre as it tends to be controversial and i will take this into my music video by having a narrative that will a talking point and raise some issues that need to be raised.
Mise-en-scene is very important in the indie genre. In more modern indie music the mise-en-scene can tell a story and is key portraying the genre. In breeze blocks they use costume that tells the story at the end of the music video. In the video the man is shown in a close up shot wearing a ring and this allows you to unveil the story of him being married and having an affair.The indie music genre uses subtle hints like this to draw the attention of the viewer and allow the narrative to be worked out as you go through the video. The music video challenges conventions of the indie genre by the editing. The editing is made so the videos is in reverse. This is something that the indie genre doesn't typically have in their videos as editing is not the main focus of the genre.Alt-J is very similar to another indie band Mumford & Sons. They both use abstract lyrics that can be portrayed in many ways and have an abstract narrative which goes with the way in which the lyrics do not seem to make sense unless you read into them. This type of indie music is what relates to my song as my lyrics have the same type of poetry to them and i will have to have a narrative that can explain my lyrics for me.Applying Goodwins music theory as he states that there is a relationship between the music video and the lyrics and this is shown in this video as when the lyrics have breezeblocks being said the music video has breezeblocks in the visuals. This amplifies the music video to give the video and lyrics a connection. Overall the indie genre is evident in Breezeblocks as it follows certain indie genre conventions such as the abstract lyrics but also challenges by using editing techniques such as reverse editing which isn't generically used in the indie genre.
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